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 ♨︎DESIGN & MOTION GRAPHICS☢︎ ART & DESIGN DIRECTION
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BUY BUTTON



This website is a collection of buy buttons from various shopping sites. It aims to compare the different qualities of buy buttons by shape, size, and color to identify any trends within different brands and price category.

Do high end brands and buy button size have correlation? Does a smaller button feel more luxurious than a larger one? What color theory is considered in the design of the buy buttons?

  1. EXPERIMENTATION 
  2. CASE STUDY 
  3. WEB DESIGN



FAWKES 1: IDENTITY CLOAKING




What does it mean to exist in a hyper surveilled world? What do the advancement to retina recognition systems like Clearview mean to our day to day saftey and privacy? Privacy is becoming more and more unnatainable. Does the general society care and how do we playfully approach a possibly serious problem?

  1. SPECULATIVE RESEARCH
  2. DESIGN




MATCH MY HUSTLE




Presentation deck designed for Match My Hustle proposal through 2035 Ventures. Presented at United Nations COP 26 Conference. Client wanted a playful but sleek deck to accomodate to grab attention of the celebrity guests attending the event.

  1. DESIGN DIRECTION
  2. PRESENTATION DESIGN 



FORMALITIES: 
THE PARAGON OF THE PERFECT WOMAN




Why are women not seeing more progress in Japan? How do outdated customs perpetuate patriarchal systems? How can we preserve the beautiful parts of culture while jettisoning the anachronisms which limit gender equality?

This website outlines the rules of social engagement defined by gender and class hierarchies within modern Japan. Using informational aesthetics of popular Japanese manuals, and the social critique angle of Jorgen Leth’s 1967 satirical cult short film “The Perfect Human,”
I cast myself as the paragon of a perfect Japanese woman; cataloguing these strict formalities in exact detail.

  1. CREATIVE DIRECTION 
  2. WEB DESIGN 
  3. DEVELOPMENT